La hora loca - the crazy hour - is a time during the party to inject the crowd with a rush of high energy and fun. It's the party within the party!
La Hora Loca looks like a combination of Brazil's Carnivale and Mardi Gras in New Orleans, but every celebration is unique. When this wild fiesta begins, various party favors are distributed. People wear masks with beads and feathers, wigs or playful hats and proceed to dance the night away. Designed to revive the party (or simply enhance it), it is necessary for vivid colors and sparkles to adorn guests so that the visual display matches the joy and laughter that can be heard for miles.